Proven Impact

Telecom Transformation

Reuben spearheaded Telkom’s strategic shift from legacy fixed-line to integrated fixed-mobile services – a visionary corporate transformation that positioned Telkom for long-term competitiveness and today underpins its thriving multi-service operations.

Digital Infrastructure Delivery

Reuben led the telecommunications infrastructure build-out for the 2010 FIFA World Cup in South Africa – delivering seamless connectivity under intense time pressure with effective stakeholder alignment and rapid adoption.

Zazo is led by a strategist with a history of delivering big projects with legacy impact.